Sell on social networks or use them to gather prospects can not be improvised. For years, I lost a long time to publish quality content and fatten my communities for very little results. Specifically, I spent one to two hours a day to implement social media strategies. I managed to create my community of several thousand people but there was nothing happening in terms of collecting leads and sales.
But after a year of testing and research I managed! Thus, I will show you:
My technique for collecting dozens of targeted prospects on Twitter without spending a single euro on advertising. It speaks well to collect e-mail addresses, not just followers.
The strategy in 4 steps to retarget your visitors on Facebook, segmenting, get their emails and sell products!
But after a year of testing and research I managed! Thus, I will show you:
My technique for collecting dozens of targeted prospects on Twitter without spending a single euro on advertising. It speaks well to collect e-mail addresses, not just followers.
The strategy in 4 steps to retarget your visitors on Facebook, segmenting, get their emails and sell products!
How to use your Linkedin and Viadeo communities to finally do business without nagging your community and without for a carpet seller.
Why do most social media strategies do not work for you?
Most entrepreneurs I meet are 3 major mistakes on social networks:
they try to impersonate someone else
they invest in advertising budgets and adopt the same strategies on boards like Google Adwords
they measure anything and are afraid to sell!
So they try to have the most fans and potential followers but for what purpose? You probably know, less than 10% of fans of a Facebook page to see your publications. I'm not even talking about the click through rate on these publications. On Twitter it's even worse! Most people will make retweets never go on your site! If you use these techniques, you know it does not.
So ok, most entrepreneurs will tell you that social networks are used to create links with the community. Why not! But you can have the best of intentions, it is not this that will help you grow your business.
Think about it: do you know of companies that really do the business on social networks without spend 10 hours a day and without spending thousands of dollars? And, take your own case. Have a look at your Google Analytics account and analyze the number of prospects and business rag you made via these channels! You may well change your strategies. The facts are there: Most companies do not have policies on social networks. Automatically republish all your blog posts to Twitter and Facebook is not a strategy!
Why do most social media strategies do not work for you?
Most entrepreneurs I meet are 3 major mistakes on social networks:
they try to impersonate someone else
they invest in advertising budgets and adopt the same strategies on boards like Google Adwords
they measure anything and are afraid to sell!
So they try to have the most fans and potential followers but for what purpose? You probably know, less than 10% of fans of a Facebook page to see your publications. I'm not even talking about the click through rate on these publications. On Twitter it's even worse! Most people will make retweets never go on your site! If you use these techniques, you know it does not.
So ok, most entrepreneurs will tell you that social networks are used to create links with the community. Why not! But you can have the best of intentions, it is not this that will help you grow your business.
Think about it: do you know of companies that really do the business on social networks without spend 10 hours a day and without spending thousands of dollars? And, take your own case. Have a look at your Google Analytics account and analyze the number of prospects and business rag you made via these channels! You may well change your strategies. The facts are there: Most companies do not have policies on social networks. Automatically republish all your blog posts to Twitter and Facebook is not a strategy!
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