Or rather almost without money, because anyway, it takes a minimum to start.
I decided to publish this article following a discussion by email with lightsentinel.com Webmaster who did not want to speak in the comments, for fear of being rebuffed (no judgment here, I understand).
I can immediately reassure him, this is not the kind of home I always leave the opportunity to explain to the people I "criticizes".
I have the hang of mouth easy I admit, but I'm always open to discussion and more than once I returned to my first idea following an exchange with the accused persons.
I decided to publish this article following a discussion by email with lightsentinel.com Webmaster who did not want to speak in the comments, for fear of being rebuffed (no judgment here, I understand).
I can immediately reassure him, this is not the kind of home I always leave the opportunity to explain to the people I "criticizes".
I have the hang of mouth easy I admit, but I'm always open to discussion and more than once I returned to my first idea following an exchange with the accused persons.
One point of the email received by the person caught my attention, a simple question: how to start a busniess on the internet when you have no money or relationships in the middle?
Since I was a little in this case when I started my company, I can afford to give two or three boards.
1 - Be patient
I know it sounds easy to say, but honestly, do not expect an immediate ROI, a project is built slowly and often becomes profitable after a few months or a few years.
2 - Take time to network
Another tip that seems easy, but alone in his corner, you do not go very far. Internet is a great space for communication and exchange, it is necessary to use and thoroughly, especially if the busniess that goes up will be exclusively online.
The networks are many and did not wait for the emergence of social networks to exist:
Professional forums or enthusiasts
Mailing lists
friends
Family (often the first network prescriber when running)
Blogs and other places of exchange
Clubs and associations of entrepreneurs
If you want to get into the online busniess but have a non-existent internet busniess, it will actually be a bit difficult for you.
These networks allow you to lay the foundations of your communication, do not feel guilty, everyone does it, it is very often the reason for these networks.
3 - Make discuss your project, your products
If you have gone through the network box, you have made the first step, you can start talking about your product.
You can mount a blog talking about your project (eg simpleentrepreneur.com) launch a "shifted" campaign (the buzzrace of MrBoo to launch Hellotipi).
You want bloggers talk about your project? do not spam, please contact them directly and explain your project, your approach. If you have a product to sell, offer their product for free in exchange for ... nothing. Do not ask them to talk about your product, offer them to test it and if they like the product, they speak for themselves.
I think there are enough tech savvy bloggers to contact to talk about a product affecting internet techie.
Do not spam your potential prescribers, we are all so stressed and pissed all day long by hundreds of emails you will inevitably reactions like mine.
4 - Use a referrer
A referrer is expensive it seems.
But did you know that many SEOs sometimes operate as commercial agents? By taking a percentage on the sales generated by traffic from search engines?
To give a concrete example, someone took contact with me there a few weeks she has a project to shop online but no budget.
After discussion and thinking its viable project, I offered any support, against a share in the sales generated by internet and acquiring shares in his company.
5 - you sell a product? A service? Think of affiliation.
Create partnerships with affiliation is the best way to interest more expert you in internet communication mechanisms and SEO.
I know shops, most of which sales are generated by affiliation. There are many sites and forums to learn about the subject.
And I'll stop there so the possibilities are almost limitless internet. But for that, you have to communicate, or learn, or have a partner who knows.
If I look at the various contractors which I am the adventures via their blogs, they are all communicating, I do not say commercial, but people who believe in their projects and know how to get passion and conviction that their project is good.
My blog was during my first two years my main busniess provider, it is now surpassed by my prescribers networks (mainly my customers), but he was loyal support my communication since I started.
By cons, do not kid ourselves, it took time, lots of time, failing to have cost me dearly.
I have not talked about in this article busniess model, product quality or customer targeting, I have spoken of some possible aspects of communication on the Internet.
For the rest, for you to know if your product is good and especially if it has a potential market.
Since I was a little in this case when I started my company, I can afford to give two or three boards.
1 - Be patient
I know it sounds easy to say, but honestly, do not expect an immediate ROI, a project is built slowly and often becomes profitable after a few months or a few years.
2 - Take time to network
Another tip that seems easy, but alone in his corner, you do not go very far. Internet is a great space for communication and exchange, it is necessary to use and thoroughly, especially if the busniess that goes up will be exclusively online.
The networks are many and did not wait for the emergence of social networks to exist:
Professional forums or enthusiasts
Mailing lists
friends
Family (often the first network prescriber when running)
Blogs and other places of exchange
Clubs and associations of entrepreneurs
If you want to get into the online busniess but have a non-existent internet busniess, it will actually be a bit difficult for you.
These networks allow you to lay the foundations of your communication, do not feel guilty, everyone does it, it is very often the reason for these networks.
3 - Make discuss your project, your products
If you have gone through the network box, you have made the first step, you can start talking about your product.
You can mount a blog talking about your project (eg simpleentrepreneur.com) launch a "shifted" campaign (the buzzrace of MrBoo to launch Hellotipi).
You want bloggers talk about your project? do not spam, please contact them directly and explain your project, your approach. If you have a product to sell, offer their product for free in exchange for ... nothing. Do not ask them to talk about your product, offer them to test it and if they like the product, they speak for themselves.
I think there are enough tech savvy bloggers to contact to talk about a product affecting internet techie.
Do not spam your potential prescribers, we are all so stressed and pissed all day long by hundreds of emails you will inevitably reactions like mine.
4 - Use a referrer
A referrer is expensive it seems.
But did you know that many SEOs sometimes operate as commercial agents? By taking a percentage on the sales generated by traffic from search engines?
To give a concrete example, someone took contact with me there a few weeks she has a project to shop online but no budget.
After discussion and thinking its viable project, I offered any support, against a share in the sales generated by internet and acquiring shares in his company.
5 - you sell a product? A service? Think of affiliation.
Create partnerships with affiliation is the best way to interest more expert you in internet communication mechanisms and SEO.
I know shops, most of which sales are generated by affiliation. There are many sites and forums to learn about the subject.
And I'll stop there so the possibilities are almost limitless internet. But for that, you have to communicate, or learn, or have a partner who knows.
If I look at the various contractors which I am the adventures via their blogs, they are all communicating, I do not say commercial, but people who believe in their projects and know how to get passion and conviction that their project is good.
My blog was during my first two years my main busniess provider, it is now surpassed by my prescribers networks (mainly my customers), but he was loyal support my communication since I started.
By cons, do not kid ourselves, it took time, lots of time, failing to have cost me dearly.
I have not talked about in this article busniess model, product quality or customer targeting, I have spoken of some possible aspects of communication on the Internet.
For the rest, for you to know if your product is good and especially if it has a potential market.
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