The Internet has revolutionized the way real estate agents are working. Traditionally, the agencies published their ads in newspapers or were advertisements on local channels. Sometimes you also advertisements in your mailbox or on the windshield of your car.
Thanks to the internet, your visitors can:
- View your lists of apartment listings
- Submit their own advertisement to sell their apartment.
If you are considering this type of activity to work from home, you have two options. Or you can place ads in your area (this is the method used by the majority of real estate agents), or run ads across the country.
Thanks to the internet, your visitors can:
- View your lists of apartment listings
- Submit their own advertisement to sell their apartment.
If you are considering this type of activity to work from home, you have two options. Or you can place ads in your area (this is the method used by the majority of real estate agents), or run ads across the country.
1st option: Becoming a Real Estate Agent
If you choose this option, so you become a real estate agent, or at least one provider busniess. You can charge you to make apartment visits. In the end, you then touch your commission on each sale.
2em option: Disseminate ads
In the second case, you will not be a real estate agent but a diffuser ad for other real estate agents. Your profits will come from online advertising, and the price that you will pay the ads on your site.
Necessary skills
If you become a real estate agent, you must purchase a license.
Costs to start this busniess
To start you will have to develop your website: graphic design, hosting, management tools. But you'll also need a digital camera to take pictures of the apartments and possibly a digital camera.
Luckily if you already have the equipment, your start-up costs will be reduced.
You still need some 5 to 30 000 dollars to launch your busniess.
Employees get started.
1st option:
If you target only your neighborhood, you'll need one employee: yourself. If, against you want to broaden your scope to your city or your area, count between 1 and 3 additional employees.
2em option:
No employee, you can manage only showing ads.
International potential
This type of activity has a strong international potential because many people want to change their city / country and use the internet to find their apartment.
Important information
You must ensure that the ads you run to date. If you're running outdated ads, false (past by competitors), or contains errors (incorrect rent), so your visitors will go elsewhere.
Beware also of security on your website. Visitors and agencies must be able to connect with a login and password. If your system is not strong enough, it will quickly hacked.
Marketing techniques
• Exchange links with your direct competitors.
• Participate in forums on topics related to the rental / sale of apartments. Include every time a signature that redirects to your website.
• Give your visitors the opportunity to register for email alerts when an offer answer their criteria.
• Invest in internet advertising campaigns. They will fast ROI.
• Add a button "send to a friend" on your site.
If you choose this option, so you become a real estate agent, or at least one provider busniess. You can charge you to make apartment visits. In the end, you then touch your commission on each sale.
2em option: Disseminate ads
In the second case, you will not be a real estate agent but a diffuser ad for other real estate agents. Your profits will come from online advertising, and the price that you will pay the ads on your site.
Necessary skills
If you become a real estate agent, you must purchase a license.
Costs to start this busniess
To start you will have to develop your website: graphic design, hosting, management tools. But you'll also need a digital camera to take pictures of the apartments and possibly a digital camera.
Luckily if you already have the equipment, your start-up costs will be reduced.
You still need some 5 to 30 000 dollars to launch your busniess.
Employees get started.
1st option:
If you target only your neighborhood, you'll need one employee: yourself. If, against you want to broaden your scope to your city or your area, count between 1 and 3 additional employees.
2em option:
No employee, you can manage only showing ads.
International potential
This type of activity has a strong international potential because many people want to change their city / country and use the internet to find their apartment.
Important information
You must ensure that the ads you run to date. If you're running outdated ads, false (past by competitors), or contains errors (incorrect rent), so your visitors will go elsewhere.
Beware also of security on your website. Visitors and agencies must be able to connect with a login and password. If your system is not strong enough, it will quickly hacked.
Marketing techniques
• Exchange links with your direct competitors.
• Participate in forums on topics related to the rental / sale of apartments. Include every time a signature that redirects to your website.
• Give your visitors the opportunity to register for email alerts when an offer answer their criteria.
• Invest in internet advertising campaigns. They will fast ROI.
• Add a button "send to a friend" on your site.
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