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TESTING AN IDEA BEFORE STARTING YOU OWN BUSNIESS

1/7/2015

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A company of creative idea can be tested in different ways depending on the project.

  If this is the creation of a services busniess, it may be interesting to start initially as a self-contractor. This will allow you to start the busniess cheaply and effectively report to you if your busniess meets a need.

  If it is launching a new product, the design of a prototype will be essential in order to determine the usefulness and / or the attractiveness of the product.

  Finally, in all cases, conduct a survey of your future customers will better understand and have the answers to the questions you ask yourself: customer interest for your product / service, price your customer is ready to spending (psychological prices), determining your catchment area .

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