They're big, they dominate the web ... but how do they manage to make money online? Indeed, for many people, this is a myth. - "I understand that Google is a company that dominates the web, but how the Internet giant he manages to make the $$$?
Demystifying the ways used by these companies to generate as much income.
Google (Adwords, YouTube, Android)
Demystifying the ways used by these companies to generate as much income.
Google (Adwords, YouTube, Android)
Google
Founded by Larry Page and Sergey Brin
Revenues in 2011: $ 37.9 billion
Google makes money first and foremost with its Google AdWords advertising platform. Indeed, it generates billions of dollars a year by offering Internet, smart advertising why, traders are betting against each other, different amounts of money on different keywords. It is the interplay of supply and demand.
Google displays these ads within its search results on partner websites and on the YouTube platform.
Compared to the mobile market, Google has positioned itself with Android as one of the giants of the field. This strategy will enable it to monetize this aspect of the web by creating localized advertisements as well as by a prospective payment system for mobile.
How Facebook makes money?
Founded by Mark Zuckerberg
Revenues in 2011: About $ 4 billion
In 2011, 85% of the revenue generated by Facebook came from advertisements written by the companies to attract potential customers to their busniess page. Thereafter, 12% of cash winnings Facebook Zynga came from their partner, a social game development company on Facebook (CityVille, FarmVille, Empires & Allies and ZyngaPoker).
Ebay
Founded by Pierre Omidyar
Revenues in 2011: $ 11 billion
Ebay is one of the major web players. His auction by selling model was able to bring the company to become one of the companies (including Amazon) the most important in the online busniess.
When you list an item for sale on Ebay, you will pay a certain amount of money. If the item sells, a percentage of the transaction will go directly to Ebay. Also, the Internet service offers various options to make your product visible on the site (for example, by adding categories in which your product could be displayed). See the following link for more information on the fees charged by the company.
And Groupon?
Founded by Andrew Mason
Revenues in 2011: $ 1.6 billion
The principle is based on the Groupon group purchase products via their website. A merchant has a product it sells to a minimum discount of 50% of its original price. Groupon has more than 115 million registered users, therefore, when a new product is displayed, the site sends a newsletter to people in the region may be interested in purchasing it. 50% of revenues this purchase go directly to Groupon.
Twitter
Founded by Jack Dorsey
Revenues in 2011: $ 139.6 million
Twitter is a microblogging platform that began to make money in 2011. It proposed the following advertising tools:
Cost per click with sponsored tweets (Promoted Tweets)
Cost per action (or rather the costs "follower") with sponsored accounts
And finally with the sponsored trends (Promoted Trends).
The company's revenues were $ 139.6 million in 2011 and forecasts for 2012 are about 250 million. Strong growth right?
Instagram
Founded by Kevin Systrom and Michel Krieger
Revenues in 2011: Acquired by Facebook for $ 1 billion in 2012
Before being acquired by Facebook for $ 1 billion dollars in April 2012, Instagram was not money. In fact, the company did not really have a means of making money. The application has been (and still know) a huge success with its free and simplicity. Instead, the company has been bought by Facebook that will take given profile collected on its 80 million users (statistics of 26 June 2012).
Skype?
Founded by Niklas Zennström
Revenues in 2010: $ 860 million
First, I believe it is important to mention that Skype was bought in 2011 for $ 8.5 billion by Microsoft. How to monetize its service Skype is offering some paid features to its users. For example, you can pay a certain amount of money to be able to make calls from your computer (or your cell phone and mobile tablet) to your contacts on their cell or on their online home. Other paid options are also offered to send text messages anywhere in the world, or buy an online number so your friends can call you from anywhere from their phone and you will answer directly Skype on your application.
Consult their "help Skype" to know all the ways Skype generates revenue.
Mozille (Firefox)
Founded by Dave Hyatt, Joe Hewitt and Blake Ross
Revenues in 2010: $ 104 million
The Firefox browser is known to be "open source" and free for its users. But how is it then that the Mozilla company posted revenues of more than $ 100 million for the year 2010? This turnover is due to the fact that Firefox alone harvest more than 86% of that amount, or $ 84 million. Google is the company that pays this amount in exchange for the Mozilla browser when a user uses their default search engine uses the Firefox search block.
Founded by Larry Page and Sergey Brin
Revenues in 2011: $ 37.9 billion
Google makes money first and foremost with its Google AdWords advertising platform. Indeed, it generates billions of dollars a year by offering Internet, smart advertising why, traders are betting against each other, different amounts of money on different keywords. It is the interplay of supply and demand.
Google displays these ads within its search results on partner websites and on the YouTube platform.
Compared to the mobile market, Google has positioned itself with Android as one of the giants of the field. This strategy will enable it to monetize this aspect of the web by creating localized advertisements as well as by a prospective payment system for mobile.
How Facebook makes money?
Founded by Mark Zuckerberg
Revenues in 2011: About $ 4 billion
In 2011, 85% of the revenue generated by Facebook came from advertisements written by the companies to attract potential customers to their busniess page. Thereafter, 12% of cash winnings Facebook Zynga came from their partner, a social game development company on Facebook (CityVille, FarmVille, Empires & Allies and ZyngaPoker).
Ebay
Founded by Pierre Omidyar
Revenues in 2011: $ 11 billion
Ebay is one of the major web players. His auction by selling model was able to bring the company to become one of the companies (including Amazon) the most important in the online busniess.
When you list an item for sale on Ebay, you will pay a certain amount of money. If the item sells, a percentage of the transaction will go directly to Ebay. Also, the Internet service offers various options to make your product visible on the site (for example, by adding categories in which your product could be displayed). See the following link for more information on the fees charged by the company.
And Groupon?
Founded by Andrew Mason
Revenues in 2011: $ 1.6 billion
The principle is based on the Groupon group purchase products via their website. A merchant has a product it sells to a minimum discount of 50% of its original price. Groupon has more than 115 million registered users, therefore, when a new product is displayed, the site sends a newsletter to people in the region may be interested in purchasing it. 50% of revenues this purchase go directly to Groupon.
Founded by Jack Dorsey
Revenues in 2011: $ 139.6 million
Twitter is a microblogging platform that began to make money in 2011. It proposed the following advertising tools:
Cost per click with sponsored tweets (Promoted Tweets)
Cost per action (or rather the costs "follower") with sponsored accounts
And finally with the sponsored trends (Promoted Trends).
The company's revenues were $ 139.6 million in 2011 and forecasts for 2012 are about 250 million. Strong growth right?
Founded by Kevin Systrom and Michel Krieger
Revenues in 2011: Acquired by Facebook for $ 1 billion in 2012
Before being acquired by Facebook for $ 1 billion dollars in April 2012, Instagram was not money. In fact, the company did not really have a means of making money. The application has been (and still know) a huge success with its free and simplicity. Instead, the company has been bought by Facebook that will take given profile collected on its 80 million users (statistics of 26 June 2012).
Skype?
Founded by Niklas Zennström
Revenues in 2010: $ 860 million
First, I believe it is important to mention that Skype was bought in 2011 for $ 8.5 billion by Microsoft. How to monetize its service Skype is offering some paid features to its users. For example, you can pay a certain amount of money to be able to make calls from your computer (or your cell phone and mobile tablet) to your contacts on their cell or on their online home. Other paid options are also offered to send text messages anywhere in the world, or buy an online number so your friends can call you from anywhere from their phone and you will answer directly Skype on your application.
Consult their "help Skype" to know all the ways Skype generates revenue.
Mozille (Firefox)
Founded by Dave Hyatt, Joe Hewitt and Blake Ross
Revenues in 2010: $ 104 million
The Firefox browser is known to be "open source" and free for its users. But how is it then that the Mozilla company posted revenues of more than $ 100 million for the year 2010? This turnover is due to the fact that Firefox alone harvest more than 86% of that amount, or $ 84 million. Google is the company that pays this amount in exchange for the Mozilla browser when a user uses their default search engine uses the Firefox search block.
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