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7 STUPID REASONS FOR WHICH NO ONE WILL READ YOUR BLOG

1/23/2015

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Do you ever happen to write a blog post, press the publish button and have the impression that everything that comes to you in return is crickets sounds? Without comment or tweets, nor any mention of love?

If your content is not remarkable, it is not shared. Google is becoming more social and that your content is properly shared by Internet plays a key role in generating traffic and leads to your blog.

People share web content for a variety of reasons. According to a recent study by the group "NY Times Consumer Insight Group (CIG)", among the variety of motivations include the desire to define ourselves to others with the content we share, and the desire to evolve and develop relationships through sharing of content to be entertaining or interesting.

The question that arises is: Your content is there enough interesting or entertaining that people want to associate their personal brands or pictures to it? If the answer is no, you better rethink your approach and consider his advice and consider its 7 7 reasons why no one shares the news of your blog.

1. Your title does not want to read

Your headline is the most important part of your article because that is what impacts the first impression of the user. This is what people see in large, bold when your article appears in the results of search engines.

Your title is the first thing people see when your content is tweeted or shared on Facebook, LinkedIn and Google+. So without a catchy title, few people are going to feel this initial plot that makes them want to click to read more of the article.

Write descriptive titles, impactful and inspiring a sense of urgency. Do not be afraid to use a funny or sarcastic tone. Attract attention of Internet users with the right title and keep their attention throughout the article with good content.

2. You post the wrong times

Social networks are excellent platforms to disseminate and promote your blog posts. Still need to use them well, because each social network has a good and a bad time to publish. And if nothing can replace the tests you do internally to analyze the most appropriate timing for you, here's a preview of timing to meet to increase the chance of sharing and spreading your content on the web, according to a study by Fannit.com the web marketing agency

The best times to post on Facebook:

- Highlights: From 6:00 to 8:00 - From 2:00 p.m. to 5:00 p.m.

- Pires times: From 10:00 p.m. to 4:00

The best times to post on Twitter:

- Highlights: From 1:00 p.m. to 3:00 p.m. - Especially on weekends

- Pires times: From 8:00 p.m.-8:00

The best times to post on Google+:

- Highlights: From 9:00 to 11:00

- Pires times: From 6:00 p.m.-7:00

The best times to post on LinkedIn:

- Highlights: From 7:00 to 8:30 - From 5:00 p.m. to 6:00 p.m.

- Pires times: Monday and Friday from 09:00 to 17:00

The best times to post on Pinterest:

- Highlights: Saturday morning - From 14:00 until 16h00 - From 8:00 p.m. to 11:00 p.m.

- Pires times: 17:00 to 19:00 - From 1:00 to 7:00

The best times to post on blogs:

- Highlights: Monday, Friday and Saturday at 11:00

- Pires times - from 11 p.m. to 8:00

3. Your blog has no visitors "regulars"

You want your blog and your name are well known? You want your articles to ignite conversations and attracting interest as people coming back to your blog again and again? A great way to achieve this and to develop a relationship with your audience is to be attentive to the comments left by users in response to your editorial. Generate conversations discussing recent events in your industry or asking the views of your readers and "reward" stakeholders meeting.

Be present, interested and committed vis-à-vis your readers. If you manage to generate a group of regulars who keep coming back to read your latest web editors, chances are good that they regularly share your content via their social networks.

4. All you post revolves around you

Your company is interesting for you. It is also good for your mom. So she can subscribe to your blog full of business photos, updates on product characteristics and long essays from your personal perspective. But your mother is your target audience?

When readers visit your blog for the first time, they do not care about you at first. Do they care about you in addressing topics of interest and want to develop and deepen. This is why your target audience must be clearly identified because it will allow you to tailor your message, your content, the tone of your articles, the language and terms used to best meet the target, the needs and expectations.

5. Your articles are all the same

Have you ever listened to the album for a group and all the songs sounded the same thing? Boring! Create a varied web content and diversify the content formats with graphics, infographics, slideshares, videos, pictures and other visual elements to keep the interest and attention of readers.

6. You wander

If no clear or useful idea of your writing is clear, people have no reason or incentive to share your article with their friends, fans or followers. Leave long paragraphs full of allegories, symbolism, adjectives and adverbs for class French. Get to the point, formulate your ideas in a simple, clear and precise.

7. Your content is difficult to share

It always amazes me that there are still blogs that do not have social sharing buttons. Many bloggers leave in search of the perfect design or the perfect template but forget the obvious and unavoidable functional elements, such as sharing buttons on social media widgets or "subscribe to newsletter".

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