So far we have learned to choose a popular keyword (using Google Keyword) and to assess the potential and the market value of the subject.
You might think you have to start with a very popular and lucrative word, but this is not the case. To earn your first dollar you should start reasonably.
In the same way that we do not start a car in 3rd or 2nd gear, it does not begin with writing on topics as wide as the automobile, for example.
Because competition is too great is you will prevent getting results. To have less competition, just choose a smaller subject.
You might think you have to start with a very popular and lucrative word, but this is not the case. To earn your first dollar you should start reasonably.
In the same way that we do not start a car in 3rd or 2nd gear, it does not begin with writing on topics as wide as the automobile, for example.
Because competition is too great is you will prevent getting results. To have less competition, just choose a smaller subject.
Competition and PageRank
A good way to know if a keyword is more or less competitive is to look at search engine results for that keyword.
To determine the position of a site in its search results, Google uses an indicator called PageRank. This is a public indicator, and everyone can know the PR (pagerank) of sites such as that of the famous French newspaper "LeMonde.fr" use the free site www.prchecker.info to check the PR of the site LeMonde.fr and as you can see there is a PR 8 (pagerank 8).
There are 10 levels and PageRank only a few sites in the world have a PageRank 10. The vast majority of sites have a PageRank of only 2-4.
More site has a high PageRank, and the topic will be competitive. For example the site LeMonde.fr deals primarily with national and international news, and it is impossible to compete with them - at least not without experience or an entire team of several hundred journalists!
PageRank of a website in search results
To quickly evaluate the competition for a keyword, so we'll have to check the initial results of PageRank when performing a search with the keyword in question.
To do this I will explain my way of doing - which is much faster than manually search for the PR of each site. To use this method you will need the free browser Mozilla Firefox (download it from the official website at this link).
We will then add a Firefox extension that allows you to see the PR directly in search results, I named SeoQuake
After installing the extension, you must make some adjustments to make him see only what interests us: the PageRank of sites in the Google search results.
To evaluate the difficulty of a keyword quickly
Whether a keyword is competitive, the easiest method is to add the PageRank of the top 5 search results for that keyword on Google search engine.
If the keyword "Pelican" it gives 5 + 5 + 6 + 4 + 2 = 22. We say that the keyword Pelican has a difficulty of 22. Your first goal is to find a keyword with the most difficulty small as possible.
At first, I advise you to limit yourself to keywords having difficulty less than 5. You can then progress to more difficult keywords.
A good way to know if a keyword is more or less competitive is to look at search engine results for that keyword.
To determine the position of a site in its search results, Google uses an indicator called PageRank. This is a public indicator, and everyone can know the PR (pagerank) of sites such as that of the famous French newspaper "LeMonde.fr" use the free site www.prchecker.info to check the PR of the site LeMonde.fr and as you can see there is a PR 8 (pagerank 8).
There are 10 levels and PageRank only a few sites in the world have a PageRank 10. The vast majority of sites have a PageRank of only 2-4.
More site has a high PageRank, and the topic will be competitive. For example the site LeMonde.fr deals primarily with national and international news, and it is impossible to compete with them - at least not without experience or an entire team of several hundred journalists!
PageRank of a website in search results
To quickly evaluate the competition for a keyword, so we'll have to check the initial results of PageRank when performing a search with the keyword in question.
To do this I will explain my way of doing - which is much faster than manually search for the PR of each site. To use this method you will need the free browser Mozilla Firefox (download it from the official website at this link).
We will then add a Firefox extension that allows you to see the PR directly in search results, I named SeoQuake
After installing the extension, you must make some adjustments to make him see only what interests us: the PageRank of sites in the Google search results.
To evaluate the difficulty of a keyword quickly
Whether a keyword is competitive, the easiest method is to add the PageRank of the top 5 search results for that keyword on Google search engine.
If the keyword "Pelican" it gives 5 + 5 + 6 + 4 + 2 = 22. We say that the keyword Pelican has a difficulty of 22. Your first goal is to find a keyword with the most difficulty small as possible.
At first, I advise you to limit yourself to keywords having difficulty less than 5. You can then progress to more difficult keywords.
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