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Choosing keywords according to their popularity, Making Money With Your Website

1/9/2015

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The topic must be popular enough to attract a sufficient number of visitors, but not too popular to avoid having too much competition.

Search for keyword and key phrase (which I will group under the term "keywords") for the text is the most important step. Many beginners jump this step and then complain about not earning enough over time invests.

Do not make this mistake. Take your time in choosing the right keywords, as they will determine your potential income as much as the texts themselves.

Below I will explain in detail how to find popular keywords.

Find popular keywords

The fastest way to assess the popularity of a keyword is to know the number of internet search for that keyword. For this we use the Google Keywords Tool (literally "Google keywords").

This tool is developed by Google and allows those who wish to display advertisements to know the number of people who will see their advertising.

Google Keyword is part of the Google AdWords service, which is complementary to Google Adsense: the service reserved for advertising. You do not need to know more than that, then return to the subject of this article: find popular keywords.

The keyword "Pelican" is searched about 1,600 times a month, about fifty times a day. By writing a text on the pelican so you might attract more than 1,500 visitors per month to your text!

The keyword "Pelican suitcase 'meanwhile is sought only 110 monthly. It will bring fewer visitors to your site but will be easier to start with - because less competitive.

Popularity and revenue

The number of search per month is not enough to know whether a keyword will bring in enough. The meaning of the keyword also comes into play. To understand, you have to put in the place of the visitor.

A person who searches for the word "pelican" probably want to find information about this bird, such as its natural habitat (tropical and warm temperate regions) or diet (fish, fished in groups).

This is a key word very vague and general, and it is difficult to determine what the person is looking for exactly. Also this word has a low market value.

The keyword "Pelican suitcase 'meanwhile is very clear: the person seeks information on the Pelican waterproof case brand. This keyword has a high market value (it is directly related to a product).

When the keyword is directly related to a product or type of product or service ("Pelican suitcase", "coffee table", etc.) then it will be easier to generate income by displaying advertisements for these products next to the text.

The texts that generate the most income are usually about useful products at a very specific passion. Devotees do not hesitate to invest their money in quality products and sometimes expensive (such as a waterproof case).

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